Definition: (1) Jo(anna)'s Blog = JoLog; (2) A record of Joanna's traveling journey; (3) JoLog = chronological record of Joanna's significant life events
Monday, April 14, 2014
Way to Make Your Product Relevant To Drive Sales - Bakery Leverage Valentine's Day To Drive Sales?
A bakery in Hong Kong offers cake delivery on Valentine's Day to drive sales. They even made a series of "love" theme cakes for Valentine's Day. Product development plus marketing working together to creatively use a holiday that used to have no relation to bakery to become relevant. Points to creativity no matter how effective does this drive sales!
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